Imagine leading a staff meeting, setting the lighting, bringing up the projector, switching between PowerPoint slides, printing out documents for your colleagues…all with the sound of your voice.
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Why and how your business should be using YouTube
YouTube has undoubtedly become one of the biggest media platforms on the planet. With over 100 hours of video content uploaded every minute and 6 billion hours of video content viewed every month, it has easily become consumers most popular source of genre diverse video content. Whether it be educational videos, sports highlights, DIY tutorials and vlogs (video blogging) the opportunity for brands and companies to expand their consumer reach is massive.
Our top predictions for digital marketing in 2018
“The customer is king.”
2018 heralds the further rise of tech-driven consumer centric digital marketing; shifting the B2C relationship will rely even more heavily on deeper, personalised engagement.
Every year, we see social platforms rise and fall – from “Facebook is dead!” to “Facebook is the only way forward!” and these predictions are rarely helpful. Instead, lets focus on emerging technology and assess the benefits vs. risks so that you can decide which approaches are best for your business.