A CHEAP LOGO IS A NO GO
Cutting corners on your image sends the message you are cutting corners on customer experience. “Design is the silent ambassador of your brand.” — Paul Rand.
Logo Design Perth
PERTH’S COGNITIVE LOGO DESIGN AGENCY
Designing a logo for your Perth company may seem simple at first glance, but it’s deceptively so. After all, isn’t a logo just a combination of a simple image coupled with a fancy font? Yes, and no, it’s more complicated than that and as we all know, first impressions really do count. A logo design represents the heart and soul of an organisation. It needs to be instantly recognisable in the marketplace while also telling a story about your business.
Engaging a branding agency to help develop your logo is one of the first steps to ensuring your brand starts off on the right foot. Whether it is a completely new business or a rebrand of an existing business, ensuring your logo makes an impact and conveys your and message and ethos is crucial to the development of your Perth or national business.
Our team at noop has helped numerous clients from a multitude of industries create an impactful and meaningful logo design to push their brand into the future, ensuring they are at the forefront of their niche. From simple logo design right through to complex branding, our team has the know how, creativity and experience to captivate your ideal customer.
WE’RE TRUSTED STRATEGIC ADVISORS TO
As a local Perth design agency, you can be ensured that your logo design will be created in house and not outsourced to an overseas provider. All our projects are customised to our clients needs and requirements.
We guide you through the logo design process and provide all outlays up front, ensuring competitive pricing and a cost effective result.
Here are our top 5 logo design Perth considerations…
It sounds like there is a lot more to a good logo design than what you first thought, so here are our main priorities when creating a logo design that will be worthy of your brand for years to come.
1. A Perth logo design needs to be simple
Logo design can encapsulate many different design principles. They can be shocking, bold, practical, or distinctive or a combination of any of the above, but above all else, a logo needs to be simple. Your company logo design should also be created with the intended audience firmly in mind.
2. Understand the logo design Perth process
Not every business owner is going to have the creative flair or vision necessary to create their own distinctive logo design. But that doesn’t mean you should hand over the reins over to someone else entirely. No one knows your Perth business as you do, that is why we ensure that you are involved with the design every step of the way. When you engage Noop as your Perth logo designer, you still have the option to be involved in the logo design process. We will start with a design brief, which will involve conducting questionnaires with a group of your key employees or stakeholders, researching the history of your industry, and reviewing competitor logo designs that are already out in the marketplace.
3. We avoid overdone logo design Perth clichés
By clichés, we mean, we won’t be tempted to include overused symbols in your logo design such as lightbulbs, megaphones, random coloured dots, or globes representing the earth. Clichés crowd the marketplace, we want your logo design to be unique and represent you.
4. Making your logo design active
You may be wondering how we can make a Perth business logo design that symbolises action in a simple image. Consider the flying bird of Twitter, which appears to have just launched info flight. The curved arrow trailing from A to Z (that also coincidentally looks like a smile) in the Amazon logo is another excellent example of how one can add action to a simple logo design.
5. Engage in iterative feedback
After you have received your logo design concepts, you will have a options that you will need to consider. You should endeavor to get as much feedback as you can on each one, but you also need to be selective in what and who you listen to, as no one knows your business quite like you do.
Some people are going to love your chosen Perth logo design, and some are going to love it…slightly less! However, all feedback is important as it will help you think about some things you may never have considered.
These are just a few ways we help you on the way to having a logo design that perfectly sums up your brand.